The Power of Explainer Videos for Business Growth

Nov 19, 2023


Welcome to Hound Studio, your go-to source for arts & entertainment and video/film production services. In today's competitive business landscape, it's crucial to stand out from the crowd and effectively communicate your brand's message. One powerful tool that can help you achieve this is an explainer video.

What are Explainer Videos?

Explainer videos are short, engaging animated videos that provide a concise and compelling overview of a product, service, or concept. They combine captivating visuals, clear voiceover narration, and an engaging storyline to deliver your message with maximum impact.

The Benefits of Explainer Videos

Investing in explainer videos from Hound Studio can bring numerous benefits to your business:

1. Increased Conversion Rates

An explainer video is an excellent tool to showcase your product or service in action. With creative storytelling and eye-catching visuals, it captures your audience's attention and convinces them to take the desired action. Studies have shown that including an explainer video on your website can increase conversion rates by up to 80%!

2. Improved Brand Awareness and Recall

Creating a strong brand identity is essential for any business. Explainer videos offer a unique opportunity to showcase your brand's personality, values, and USP in a memorable way. By incorporating your brand's colors, visuals, and voiceover, you create a cohesive and recognizable brand experience for your audience. This helps increase brand awareness and recall, making your business stand out in the minds of potential customers.

3. Enhanced SEO Performance

When it comes to search engine optimization (SEO), content is king. By including an explainer video on your website, you can captivate visitors and keep them on your site for longer periods. This reduces bounce rates, increases dwell time, and sends positive signals to search engines like Google. As a result, your website's ranking in search engine results can potentially improve, driving more organic traffic to your business.

4. Simplified Explanation of Complex Ideas

Some products or services may be complex and require detailed explanation. An explainer video simplifies the message, breaking down complex ideas into easily digestible visuals and narration. This makes it easier for your audience to understand the value and benefits your business offers, ultimately leading to increased engagement and conversions.

5. Shareability and Viral Potential

One of the most remarkable advantages of explainer videos is their shareability. People are more likely to share a captivating video they find interesting or helpful, leading to increased brand exposure and potential viral reach. With social media platforms providing an ideal environment for video sharing, your business can tap into this viral potential and reach a wider audience.

Why Choose Hound Studio for Your Explainer Videos?

Hound Studio is a reputable leader in arts & entertainment and video/film production, with a focus on creating high-quality explainer videos. By choosing us, you access a range of benefits:

1. Expertise and Experience

Our team consists of talented scriptwriters, illustrators, animators, voiceover artists, and video editors who excel in their respective fields. With years of experience in producing explainer videos, we understand how to captivate your audience, deliver your message effectively, and optimize the videos for search engine visibility.

2. Tailored Solutions

We believe that every business is unique and has specific goals. That's why we offer tailored solutions to match your brand's requirements. Whether you need a product demo, service explanation, corporate overview, or promotional video, we can create a custom explainer video that aligns perfectly with your business objectives.

3. High-Quality Production

At Hound Studio, we prioritize quality in every aspect of our video production process. From initial concept development to final editing, we maintain meticulous attention to detail to ensure that your explainer video is visually stunning, engaging, and professional. We strive to exceed your expectations and provide you with a video that truly represents your brand's identity.

4. Competitive Pricing

We understand that budget is an important consideration for businesses of all sizes. That's why we offer competitive pricing packages without compromising on quality. We believe that every business should have access to top-notch explainer videos, regardless of their budget.


Explainer videos have emerged as a powerful tool for businesses to communicate effectively, increase brand awareness, and drive conversions. With the expertise of Hound Studio in arts & entertainment and video/film production, you can unlock the true potential of explainer videos for your business growth. Contact us today to discuss your requirements and get started on creating high-quality explainer videos that outrank your competition.